VR Treasure Hunt
Having been forced by COVID to cancel a big conference in Istanbul, Spotify needed a fun way to bring global teams together at a virtual event.
Working with the marketing team and event agency, we built a custom interactive VR treasure hunt. Approximately 400 guests were sent a VR headset with branded instructions so that, at the relevant moment during the virtual event, they could be split into teams to play along.
The game takes players on a journey through three levels of immersive 360 degree scenes (with sound effects) across 14 countries which have strategic significance for the brand. In each country players hunt for clues, discuss solutions with their team, and submit their answers to win prizes.
The game was extremely well-received, and is now being used by other teams at their virtual events this year.